Posts in Instagram

What goes behind the Instagram Reels ranking algorithm?

Instagram Trends

🔍 Are you looking to tap into #InstagramReels as a new growth opportunity, but you’re not sure exactly how it works, and what exactly you should be posting to maximize engagement?

📊 Here’s how Instagram determines which Reels to show.

 

 

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A post shared by Nimit Jain (@iamnimitjain)

Before we jump into the algorithm, let’s first understand how Instagram determines which Reels each user is likely to be interested in?

Instagram determines the Reel likeability based on 3 key factors:

  1. Watch % of each Reel
  2. Engagement on Reel – Likes and comments on a Reel
  3. Click on audio page to create own Reel

4 most important signals that boost Reels reach are:

  1. User Activity: Reels user has liked, commented and engaged with recently
  2. User’s History of Interaction with the person who posted the Reel
  3. Reel Information: Audio Track, Video understanding based on pixels and whole frames using AI
  4. Information about the person who posted and how others interacted with them

If you found this information useful, please share 👇

What is Instagram Reels & how to use it?

Instagram New Updates in Digital Trends

📢Instagram has announced that it is testing its newest short form video-sharing feature, Reels, in India. The feature will start rolling out for users in India starting 7:30pm IST today.
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This new development comes nearly a week after the Indian government imposed a ban on TikTok & 55 other chinese apps in India. India is the fourth country after Brazil, France and Germany, where Reels is currently being tested.
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Here’s your complete guide to Instagram Reels.

 

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How to create #InstagramReels?👇
– Open the camera option in the Instagram app
– Click on Reels from the bottom of the screen
– Choose from several easy-to-use tools to record and edit a 15-second video
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🎬What features are available in Instagram Reels?
– Record and edit a 15-second video
– Choose to use the in-app music tracks, or even use a custom audio
– Speed up or slow down parts of the video
– Align option to helps creators maintain their position in front of the camera
– An array of augmented reality effects

Is it safe to use Instagram bots?

Instagram Trends

🚨In an attempt to be more productive & drive more engagement 📈to Instagram, a lot users are turning to Instagram bots🤖 or Instagram automation tools to help them grow their presence. But did you know any sort of automation on Instagram strictly violates the platform’s terms of use and using Instagram bots can get your account banned‼️

🚦What qualifies as the ‘normal’ activity as per Instagram? Check in this post.

 

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How to watch Instagram live streams on desktop and web

Instagram

Instagram has recently started rolling out few features for desktop/web version which were earlier exclusive to mobile app. Last week they had rolled out access to Direct Message (DM) via web version – www.instagram.com & now they are giving users the option to watch Instagram live streams on web.

If you are wondering how to watch Instagram live streams on desktop and web; it’s very easy.

There are two ways to watch the Instagram live streams on the web:
1. Login to instagram.com on your browser & then serach for the user; on user’s profile you would see live icon (if they are live), click on the icon & you would enter the live stream.

2. You can directly go to live streams if you enter URL in below format :
www.instagram.com/UserHandle/Live

This desktop access to live stream also unlocks an important element for all creators – a separate URL for their live broadcasts. That means that when they do go live, they can now cross-promote their stream on other platforms, with a direct link, as opposed to simply directing their fans to head over to Instagram to check out their stream.

It’ll be interesting to see how many users ends up using DM & live stream feature via desktop, and whether more creators consider Instagram streaming as a result of the added option.